$6k In Sales Before Coffee
This morning started with a text from a client: "It's not even 10am and we're at $6k already!"
Heck yes. We love to see it.
We posted it to our IG stories, and the DMs immediately started rolling in:
How do I get there?
Let’s talk about it.
Because getting to $6K before breakfast isn’t magic. It’s momentum and it’s the result of having strong foundations + a strategy built to scale.
Here’s what it really takes:
1. Nail Your Core Four
Before scaling, your store needs to be set up to convert. Every client we work with who sees consistent growth has:
High-quality product photos that make people stop scrolling
Strong product descriptions that sell the item and set expectations
A Facebook page that’s alive (we’re not just running ads into a void)
A website that’s easy to shop on both desktop and mobile
These basics might not feel sexy, but they’re non-negotiable if you want to hit consistent, high-volume days.
2. Inventory That Matches the Vision
Yes, we manage your ad strategy. But are you buying inventory that supports your goals?
Want to do $150K/month? Do you have the stock to support that?
You can’t hit $100K or $1M in a month if you’re only buying like it’s going to be a $30K month. The client we shouted out this morning works closely with a buying consultant and has orders placed to support the growth we’re targeting.
Fashion Week is already showing spring 2026. Are you thinking past this month?
You don’t need to be forecasting like a designer, but you do need to plan. Because scaling without a buying strategy is like pushing gas in a car with no engine.
3. Be an Active Participant
This might sting a little, but it has to be said:
Some stores will never scale because the owner is treating it like a hobby.
You don’t need to work 12-hour days. But if you want to see serious results, you need to show up.
That means:
Communicating with your service providers
Staying engaged in strategy
Making decisions based on data, not vibes
Your ads manager can drive the car, but you have to be in the passenger seat helping navigate.
4. Scaling Takes Alignment
The client who hit $6K before 10am didn’t get there overnight.
It’s been a steady, strategic climb:
Scaling up spend gradually
Deepening inventory in the top-selling categories
Aligning ad strategy with buying strategy
Running a combined strategy across Meta and Google
Right now, that client is spending about $3,500/day on ads. That didn’t start on day one. When we began working together, she was spending and selling at the same volume as many of our newer clients.
The key? Alignment.
When she wanted to scale, she:
Ordered inventory to support it
Communicated that to us
Trusted the process
And we bumped the budget to meet the moment.
TLDR: Scaling Doesn’t Happen by Accident
It’s not just ads. It’s not just buying. It’s the combination of strong foundations, an aligned strategy across Meta and Google, and ongoing communication.
Want to smash your goals before breakfast? Let’s make sure:
Your website and creative are optimized
You have the inventory to support your goals
Your ad strategy is aligned with your buying plan
We’ll help you scale, but we can’t do it alone.
Let’s get the wheels moving.